The Meek School of Journalism and New Media

The University of Mississippi

Posts Tagged ‘communications’

UM PR students win top award from Southern PR Federation: Lantern award recognizes It Starts with (Me)ek campaign

Posted on: October 2nd, 2017 by ldrucker

A Meek School of Journalism and New Media campaign asking students to “just pause” before stereotyping others has won a top award from the Southern Public Relations Federation.

The Lantern award was presented in the internal communications category at the Southern Public Relations Federation conference in Tupelo Sept. 26. Awards are presented at three levels in multiple categories, and the Lantern is the highest level.

The winning campaign, It Starts with (Me)ek, was created and implemented by a team of 31 students led by Senior Lecturer Robin Street. Judges for the competition repeatedly praised the “great job” the team did.

ISWM was a week of speakers, programs and communications encouraging inclusion and respect while rejecting stereotypes based on race, gender, sexual orientation, disability, mental health, religion or other factors. UM alumnus Shepard Smith spoke at two of the events.

A Meek School anti-stereotyping campaign won a top honor, the Lantern award, from the Southern Public Relations Federation. Pictured here are some of the 31 Meek students who served on the campaign committee under the leadership of Senior Lecturer Robin Street, far right. Front, from left, IMC major Kaitlin Childress from Brandon and IMC graduate student Bianca Abney from Moss Point. Back, from left IMC majors Kendrick Pittman from Kosciusko and Zacchaeus McEwen from McComb, with journalism graduate student Chi Kalu from Nigeria. Photo by Stan O’Dell.

Student committee members enrolled in an integrated marketing communications course helped create the campaign. They met weekly to plan events, videos, communications, competitions and social media posts.

“Our students worked for months to plan and implement all the components of the campaign,” said Street, who taught the class. “They spent every Wednesday night in class and countless additional hours working on their individual tasks and assignments. I was so proud to see all their hard work and true dedication be recognized.”

Scott Fiene, assistant dean for curriculum and assessment and assistant professor, directs the IMC program at the Meek School. He attended the award ceremony with Street and several students.

“Our student team entered in the professional category,” Fiene said. “So they were judged, not by student criteria, but by professional standards. I noticed that they were the only students to win a professional award that night.  The award exemplifies how well all our faculty prepare our students for their careers in journalism, public relations and integrated marketing communications.”

For more information on the Meek School, visit meek.olemiss.edu.

New Course: J353 Drone Journalism course offered during May Intersession

Posted on: April 4th, 2017 by ldrucker

The Meek School of Journalism and New Media will achieve new heights this spring when it offers the new May Intersession course Journalism 353 Drone Journalism, Section 1.

“This course will examine how journalists can use drones in a safe and responsible way to craft messages for a mass audience,” said professor Ji Hoon Heo, who will lead the course. “News stories and content can benefit from the aerial perspectives that drone mounted cameras can provide.”

Heo said the course will explore Federal Aviation Administration regulations, local regulations, drone operations and techniques, and drone use ethics. Students will take the FAA Part 107 Remote Pilot Certification at the end of the course.

“They will produce one journalism story using drones,” Heo said. “I am hoping that students will learn that drones, while fun and cool, are a tool we can use to enhance our journalism stories. Safety is a requirement, and it is important for us to abide by regulations and law so that we can continue to utlize this amazing tool.”

For more information, contact Ji Hoon Heo at 662-915-7643 or jheo1@olemiss.edu.