The Meek School of Journalism and New Media

The University of Mississippi

Magazine Media Bliss: ACT 8 Experience set for April 17-19 at Meek

Posted on: February 2nd, 2018 by ldrucker

It’s been called “two and a half days of magazine media bliss.” The ACT 8 Experience, an event organized annually by the Magazine Innovation Center at the University of Mississippi’s Meek School of Journalism, is set for April 17-20 in Oxford. The 2018 theme is Print Proud, Digital Smart.

Dr. Samir Husni, professor, Hederman Lecturer, and director of the Magazine Innovation Center, said the conference is not for the faint-hearted. “We have an interesting lineup of professionals from all over the world,” he said. “If you’re interested in marketing, journalism, magazines, digital, or a combination of all, you need to attend this conference. It will be a wild ride of critiquing the current magazine industry and welcoming my magazine students who plan to change it for the better.”

Husni said the event will be the biggest ACT Experience to date. This year, it will welcome several new faces, including Linda Thomas Brooks, president & CEO of MPA, the Association of Magazine Media, formerly known as the Magazine Publishers Association; and James Hewes, president and CEO of FIPP, formerly the Federation Internationale de la Presse Periodique (International Federation of Periodical Publishers). The United Kingdom-based trade organization works to improve media content and is comprised of 700 enterprises, including nearly 60 national magazine associations.

The ACT 8 Experience will also welcome Erik van Erp, founder and editor of Print Media News in The Netherlands; Bonnie Kintzer, president and CEO – Trusted Media Brands (formerly Reader’s Digest); and Newell Turner, editorial director of the Hearst Design Group.

“You’ll have direct access to more than 10 editors and editorial directors, nine presidents and CEOs, and a slew of marketers, designers and sales consultants,” Husni said. This will include a total of 33 magazine and magazine media makers.

“Consider this a small vacation,” Husni said. “Sit back and listen to prolific speakers tell their stories – their trials and tribulations we all rallied against to become the best writers, designers marketers and business people we could be.”

Those who attend are encouraged to immerse themselves in the foothills of Mississippi by exploring Oxford. Participants will also have the opportunity to stroll the streets in Clarksdale, home of the Delta Blues Museum and actor Morgan Freeman’s famous Ground Zero restaurant.

Husni said he wants them to leave Oxford with a leg up about the industry, a belly full of Mississippi fried catfish, and an ear full of soothing, Delta blues. “It’s a refreshing experience to slow down to the Mississippi pace of life,” he said. “Enjoy a memorable ACT Experience of learning, doing, seeing and living the Mississippi way.”

Husni said his main motivation for bringing these industry professionals to Oxford is for Meek School students. “The only reason I do that is to bring the industry leaders to meet the future industry leaders,” he said. “I tell my students that it’s an opportunity of a lifetime to be sitting in a car with a CEO of a major magazine or media company, you name it. I assign my students to shadow all these speakers, pick them up from the airport, take them to the airport.”

The Silver Em, the University of Mississippi’s highest award in journalism, will also be awarded at 6 p.m. April 18 during the ACT 8 Experience. Newell Turner, a former University of Mississippi magazine student who rose to become the Hearst Design Group editorial director, will be presented the award.

Turner is responsible for the collective editorial direction of ELLE DECOR, House Beautiful, and Veranda magazines. He served for five years as the 22nd editor-in-chief of House Beautiful, and in 2012 under Turner’s leadership, the magazine won its first National Magazine Award for general excellence—the industry’s equivalent of an Oscar—and was a finalist in the category in 2013.

The Silver Em is usually given to a native or resident of Mississippi who has excelled in the field of journalism and media.

The ACT 8 Experience is dedicated to the memory of Jennifer Reeder, vice president of sales at Democrat Printing and Lithography, and a board member of the Magazine Innovation Center.

Industry leaders may attend and be part of the ACT 8 Experience for less than $400. To register, visit: http://maginnovation.org/act/register/. Only 100 attendees are permitted to register, so it’s important to reserve your space now.

Confirmed ACT 8 Experience Speakers (in Alpha Order) as of Feb. 1, 2018

Joseph Ballarini: founder and editor-in-chief – Tail Fly Fishing magazine

Joe Berger: publishers marketing and sales consultant, Joseph Berger Associates

Linda Thomas Brooks: president and CEO – MPA: The Association of
Magazine Media

Deborah Corn: principal, chief blogger, and intergalactic ambassador to The Printerverse™ – Print Media Center

Marisa Davis: associate director, product marketing – MNI Targeted Media

Daniel Dejan: North American ETC (Education, Consulting and Training),
print creative manager – Sappi Fine Paper

Jim Elliott: president – The James G. Elliott Company.

Erik van Erp: founder and editor, Print Media News, The Netherlands

John French: co-founder – French LLC

Tony Frost: senior vice president, TVGM LLC, TV Guide

Natashia Gregoire: reputation manager, Editor, Access magazine – Fed Ex

Abdulsalam Haykal: founder and publisher, Harvard Business Review Arabic, United Arab Emirates

James Hewes: president & CEO – FIPP: The Network For Global Media

Mona Hidayet: executive director, clients and products – Advantage CS

Samir “Mr. Magazine™” Husni: founder and director, Magazine Innovation Center

Joe Hyrkin: CEO – issuu

Todd Krizelman: CEO – MEDIAradar

Bonnie Kintzer: president and CEO – Trusted Media Brands

Jerry Lynch: president – Magazine And Books, Retail Association

Daren Mazzucca: vice president/publisher – Martha Stewart Living

Mark Potts: managing editor – Alta The Journal of Alta California

Sebastian Raatz: publisher/co-founder – Centennial Media

Jen Ripple: founder and editor in chief – DUN magazine

Monique de Ruiter: former editor diversity magazine and VTWonen – The Netherlands

Bo Sacks: president, Precision Media Group

Ray Shaw: executive vice president/managing director – MagNet

Tony Silber: former editor – Folio

Franska Stuy: founder and editor – Franska.NL, The Netherlands

John Thames: founder and publisher – Covey Rise Magazine

Newell Turner: editorial director – Hearst Design Group

Liz Vaccariello: editor in chief, Parents Magazine, and Content Director, Meredith Parents Network

Jeffrey Vitter: chancellor – University of Mississippi

Thomas Whitney: president, Democrat Printing & Lithographing

CONTACTS:

Dr. Samir Husni | 662-915-1414, 662-832-6247 | samir.husni@gmail.com

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