ACT Experience

Re-imagining the Future While We Still Have Time

Is there a future for print? Is there a future for digital, or is digital the future? Can the advertising-driven magazine publishing model survive? What role will design, marketing, branding and distribution play in the future of magazines?

These questions and many others will be answered at  “Reimagining Our Future While We Still Have Time,” the first Magazine Innovation Center’s ACT Experience taking place at the Magazine Innovation Center located at The University of Mississippi’s Meek School of Journalism and New Media in Oxford, Miss. on Oct. 20, 21 and 22, 2010. The experience, which will be conducted by some of the very top leaders in the media industry worldwide, will have a very limited number of participants and very high concentration on the future of the magazine and print industry. 

The Experience Makers include Thomaz Souto Corrêa, Editorial VP, Editorial Committee, Abril Group, Brazil; Baird Davis, Circulation Consultant and former Ziff-Davis Executive; Stephen Duggan, President, Athlon Media; James G. Elliott, President, James G. Elliott Company, Inc.; Roger Fransecky, CEO, The Apogee Group,; Bob Guccione Jr., Founder, Spin and Gear magazines; John Harrington, Partner, Harrington Associates; Lisette Heemskerk, Managing Director, Mood for Magazines, The Netherlands; Samir “Mr. Magazine™” Husni, Director, Magazine Innovation Center; David McDonald, CEO, Sunshine Media Group; Bob Sacks, Founder & President, Precision Media Group; and Haines Wilkerson, Chief Creative Officer, Morris Visitor Publications.
 
Dr. Fransecky will give a welcoming keynote on Wednesday, October 20, titled “Re-imagining the Future While We Still Have Time.” The first ACT Experience will include five tracks, and will be divided into three days of think-and-do activities. The experience will continue Thursday with presentations by all keynote Experience Makers, followed by a tour of the Mississippi Delta, which will include authentic Delta blues music and food.

The focus will shift to tracks dealing with the participants’ interests on Friday, October 22. The five tracks featured are editorial, consumer marketing, successful magazine launching, advertising and marketing, and the digital future. Participation is limited to 18 individuals per track. 

The three-day experience will include a visit to the Mississippi Delta, the birthplace of the Blues and a visit to Rowan Oak, the home of William Faulkner. The price of registration includes all the Experience Making events and meals for the three days.

Those interested in registering, please visit www.maginnovation.org/actexperience_registration.html.
To become a sponsor of the event, contact Dr. Samir Husni at  samir.husni@gmail.com.