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School of Journalism and New Media
University of Mississippi

Archive for 2010

My visit to China

Posted on: December 20th, 2010 by No Comments

Susanne Shaw, Executive Director of The Accrediting Council on Education in Journalism and Mass Communications, or ACEJMC; Abe Peck, retired professor of journalism at the Medill School at Northwestern and a visiting lecturer at Fudan University; Will Norton, Dean of the Meek School of Journalism and new Media at the University of Mississippi; Dr. Yu Zhenwei, Director of the School of Journalism at Fudan University; and Don Brown, Managing Director of International Magazine Publishing, on the Bund at night. The Bund is an area of the Huangpu District on Zhongshau Road, facing Pudong, across the Huangpu River, a branch of the Yanstze River. Shanghai is a lively city with a vibrant downtown and entertainment district.

I arrived in China on October 24, working with Susanne Shaw, executive director of the Accrediting Council on Education in Journalism and Mass Communications, to explore the possibility of Fudan University in Shanghai and Hong Kong Baptist pursuing ACEJMC accreditation.

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Graduate students innovate with multimedia journalism

Posted on: December 12th, 2010 by No Comments

Graduate students taking the first-ever JOUR 500 Journalism Innovation course in the Meek School have created a series of online stories, which got solid reviews from Chip Mahaney, Director of Digital Content for The E.W. Scripps Company and its Broadcast Division.

One of the story sites explored the issue of Alzheimer’s in Mississippi and an innovative new resource for caregivers here in Oxford. Students Lauren Zimmerman and Alex McDaniel produced the site.
“They did a nice job presenting a polished product,” said Mahaney. “The writing here was generally very good.”

A light-hearted look at the “pizza culture” of Northeast Mississippi was the focus of a site produced by David Steele and Eric Griffis.
“A good ‘I didn’t know that’ topic, and you can tell the project’s creators have a passion for their topic. That passion is reflected in their writing and their producing of the related content,” Mahaney said. “Good use of video, including embedded video from somewhere else on the Internet. Recall Jeff Jarvis’ good advice: ‘Do what you do best, and link to the rest.’ (or “embed” the rest, in this case).”

Lindsay Jordan and Dani Ligato explored the growing movement toward organic and locally produced food in Organic Oxford.

This site has a simple design and layout (good), an easy navigation system (good) and lots of information (good),” Mahaney said. “…the writing is clean. The use of various multimedia elements is good.”

Faculty member Deb Wenger, who taught the course, is looking forward to working with a new crop of students in the spring.

“I learned a lot from these students and I’m proud of what they accomplished,” Wenger said. “I look forward to more excellent work from next semester’s student projects as well.”

Dr. Nancy Dupont presents Civil War paper at press symposium

Posted on: December 7th, 2010 by No Comments

Dr. Nancy Dupont presented her paper “An Inherited Passion for the Union:  Willie Morris’s Ancestor in the 1860 Fight Against Secession” at the Symposium on the 19th Century Press, the Civil War and Free Expression in Chattanooga Nov. 12, 2010.

Willie Morris wrote and spoke frequently about how proud he was of his great-grandfather who opposed secession in the pages of his newspaper The Hinds County Gazette.  George W. Harper started the Gazette shortly before the Civil War, and the paper continues to this day making it the second-oldest continually-publishing newspaper in Mississippi.  Dupont investigated whether the stories Morris told about Harper were true.

The answer:  some were and some weren’t.

This is the seventh paper Dupont has presented at the symposium.

Integrated Marketing Communications Program

Posted on: December 3rd, 2010 by No Comments

The IMC degree is for students designed to teach students how to understand, engage, persuade and activate consumers.  it includes the study of advertising, public relations, brand management and research into consumer insights, enabling students to build a customized toolbox of professional skills.
By focusing on the full spectrum of communications tools, with particular attention to interactive technology and media, IMC students discover consumers’ perceptions and demands and see “bottom-line” results on a global scale.
Students who complete this program of study will earn a Bachelor in Science degree.  For more information, contact your academic advisor or stop by the School of Journalism!

Click on the links below to download course requirements and information about our IMC program.

imc1

IMC Program Requirements

Core Curriculum Requirements

Two Students Shine at Quitman County Democrat

Posted on: November 15th, 2010 by No Comments

Two Journalism students wrote enterprise articles for The Quitman County Democrat this semester, as part of their classwork in Professor Patricia Thompson’s Advanced Reporting course.
Molly Hutter and Natalie Dickson wrote articles that were published on the front page of the newspaper, which is located in Marks.

“Molly and Natalie researched and reported stories I’d been trying to get to for over a year, so they helped serve the people of this county,” said Josie Fleming, publisher of The Quitman County Democrat. “This serving by informing is what community journalism is all about. And they worked without working me, a big help. They took their assignments and ran with them and gave me an excellent final product.”

Southwest VP, Linda Rutherford, Speaks to Ole Miss PR Class

Posted on: November 9th, 2010 by No Comments

Linda Rutherford, vice president for communications and strategic outreach at Southwest Airlines, recently spoke to Robin Street’s PR classes about the critical role social media plays in today’s public relations. Rutherford (left) is pictured with Street (right) and student Stuart Johnson (center), who invited Rutherford to campus after meeting her through his aunt.

STUDY MEDIA IN FRANCE, ITALY OR TURKEY THIS SUMMER

Posted on: November 9th, 2010 by No Comments

The Institute for Education in International Media (ieiMedia) is now accepting applications for summer media programs in France, Italy and Turkey.
 
Students spend four weeks studying international reporting and media skills (multimedia, video or magazine) and reporting on the host community. They then create a publication (website, magazine or book) about the city. The programs are open to English-speaking students from all colleges and universities, as well as recent graduates. Preference given journalism, media or mass communication majors and students with experience on a college or professional publication.
ITALY: Urbino (Academic partners: Iowa State University/James Madison University)
Section 1: Multimedia Reporting or Section 2: Magazine Publishing
June 9-July 7, 2011

Urbino lies in the northern part of central Italy’s Marche Region, nestled between the Apennine Mountains and the Adriatic Sea. Students will live and learn at the University of Urbino, with all meals included. Students who sign up for the magazine publishing project will produce Urbino Now, a digital English-language magazine. Those who sign up for Multimedia Reporting will study photography, international reporting and video and produce a website about the city. For examples of previous student projects see InUrbino.net and Urbino Now magazine.

FRANCE: Perpignan (Academic partner: San Francisco State University)
June 23-July 23, 2011

Study multimedia storytelling and French language and culture in this charming Catalan city near the Spanish border. Students will study blogging, shooting and editing video, and international reporting and create a multimedia website about the community. Perpignan lies in the Languedoc region of southwestern France, 8 miles west of the Mediterranean Sea and 19 miles north of the Spanish border, within sight of the Pyrenees.  Students will live in air-conditioned studios in a modern hotel and study French at a respected language academy. For examples of previous student work see InPerpignan.net.

TURKEY: Istanbul (Academic partners: San Francisco State University/Winston-Salem State University)
June 23-July 21, 2011
Come report on this exotic yet sophisticated city, the only major metropolis that straddles two continents, Asia and Europe. Students will cover street life, politics, culture and the arts, while learning about blogging, basic multimedia techniques and Turkish language and culture. Stories will be published on a website and considered for inclusion in a book about the city. Students will live in a modern dormitory.All programs are $4,995 plus airfare. Program fee includes tuition, housing, ground transportation from airport to host site and cultural activities.
For more information and application go to http://ieimedia.com.

Overby, Boyer and Wilkie talk Scruggs trial at Overby Center

Posted on: October 29th, 2010 by No Comments

Ole Miss Expertise Is On Demand

Posted on: October 28th, 2010 by No Comments


Lots of our students, alumni and faculty are members of SPJ, but have you seen SPJ’s newest member resource? eCampus is on-demand training that is readily accessible online when you want it. The training provided through eCampus is geared toward teaching techniques for today’s fast-paced, multi-platform journalism.

In one series, “Basic Video Techniques,” with Ole Miss broadcast/online prof Deb Wenger, you’ll learn about basic techniques for beginning to capture and edit video, more advanced shot composition and framing, and how to maximize Flip cam performance.

Another series on social media and Web tools is taught by longtime freelance journalist and social media trainer Jeff Cutler. He goes through the finer points of how to optimizes search engines, networking sites and many free online tools to enhance your reporting.

More on-demand video training will be added in the coming months and years. The first round of video training was made possible by a grant from the Sigma Delta Chi Foundation.

Improve your skills today! Click here to learn more about eCampus, “where journalists go to know!

Tony Silber, Folio Mag, Praises Students and ACT Experience

Posted on: October 27th, 2010 by No Comments

‘The Future Does Not Exist’

Tony Silber

Reimagining the Future conference offers a mosaic of opinion and perspective.

BY TONY SILBER


That phrase was the title of one of the presentations at Samir Husni’s recent conference, called “Reimagining the Future (While We Still Have Time),” and held at the Magazine Innovation Center in Oxford, Mississippi. The presentation was made by Thomaz Souto Correa, the vice president of editorial at The Abril Group in Brazil. And while Correa discussed many things, there is a particular idea in that title worth thinking about.

Perhaps the future doesn’t exist because no one, and I mean no one, knows what it’s going to look like even two years from now. Think about one of the biggest debates of the last few years—whether to charge for online content.

When Steve Brill and Walter Isaacson and Rupert Murdoch and others suggested that thestatus quo was unsustainable, the purveyors of the conventional wisdom came down hard. The cat’s out of the bag, they said. Stop thinking like it’s 1997. Start building a business for the Google economy. There’s no other choice.

Well, one thing none of those wizards thought of was how mobile apps and iPads would change the equation. Now, suddenly, there’s a path to paid content online, because there’s a significant migration away from the free Internet and in the direction of apps you have to buy. Or apps from which publishers sell subscriptions to their content.

The point here is that as the media world changes, what seems dominant today may turn out to be yesterday’s news in short order. Remember CompuServe, AOL, etc.? I could go on, but you get the point.

So while the “Reimagining the Future (While We Still Have Time)” conference provided no real visionary solutions, because that’s impossible, it did offer a mosaic of opinion and perspective, when combined into a whole, provided a good look at where the industry is now and where it needs to go.

The future doesn’t exist because we haven’t built it yet.

And even more important, the students at the University of Mississippi were full participants. Anyone who spent a few days with the young journalists at that conference couldn’t help coming away with a new confidence about the future of the profession. These people are bright, energetic, savvy and ready to take the reins. Here is a list of some of the student participants. I wanted to acknowledge each of them by name, because they were all so impressive.

Undergraduate Journalism Students:

Natalie Dickson
Kirby Sage
Elizabeth Pearson
Alex Pence
Maggie Giffin
Markus Simmons
Katie Williamson
Ja’juan McNeil
Rashell Reese
Addison Dent
Houston Cofield
Ren Turner
Nick Toce (also event photographer)
Alex McDaniel (also event coordinator)

Courtesy of Folio Magazine